— Dan Cottee, Hunter-Miller“The team at Senna are disciplined, creative and collaborative…”
“A partner that delivers. We were delighted with the service.”
Hunter-Miller
Brand strategy · Visual identity · Website
A brand and website for a retained executive search firm
Hunter-Miller is a specialist retained executive search firm, finding senior leaders across marketing, commercial, customer, digital and operational functions, often for important, difficult or confidential appointments. Senna Studio created its brand identity and website, giving the firm a presence as considered and discreet as the searches it runs.




The brand
Executive search runs on trust and discretion, so the identity is quietly confident: a refined HM monogram, a deep burgundy and blush palette with cream and a touch of red, and a set of custom icons that explain the firm’s areas of expertise at a glance.
The website
The website sets out what Hunter-Miller does and how: its specialisms, its approach of looking beyond people doing the same job in the same industry, and the partners clients work with, with a clear path to get in touch.
What they said
— Dan Cottee, Hunter-Miller“Amy listened to our requirements and responded with a…”
“…proposal that directly addressed our needs. From others we had seen flashy but generic packs, or proposals that were specific but missed the point.”




What we delivered
FAQ’s
How do you brand an executive search firm?
Lead with trust and discretion. For Hunter-Miller we built a refined monogram, a deep burgundy and blush palette and a clear, confident website, so senior candidates and clients feel the quality of the firm before the first conversation.
What should a professional services website include?
Clear areas of expertise, proof that you deliver, and an easy way to get in touch. Hunter-Miller's site sets out its specialisms, its approach and its people, so a client knows quickly whether the firm can help.
What does a brand identity for a B2B firm include?
For Hunter-Miller it included brand strategy, a monogram and wordmark, colour and typography, a custom icon set, stationery and a website design and build.



