Hey, I’m Amy Ilic.

From Senna Studio

I am a spiritual human that is in awe and inspired by nature and the beauty all around me. I can step in and see your vision while I work with you to best express it visually through branding and a website.

I like to identify as a creative pragmatist (thank you, genius Amy from Tibi for the language and concept) which for my work is a mix of strategy and beauty; creating magic.

Love and beauty are high value priorities for me in my life. I love to adorn myself and my space and others’ virtual homes as their Brand and Websites.

My history is in Art, Anthropology, and hospitality. I co-founded Ardour Design with my partner in 2013 where we worked mainly with commercial interior design, branding and Websites.

Most importantly, I am a Mother to my daughters Juniper + Poppy.

After the birth of Juniper, my world changed and so did my priorities. A holistic way of working grew important to me and alongside that was the way I wanted to do business and who I wanted to work with.

I set up Senna Studio to work with like-minded women who resonate with my holistic way of working and women who want to feel empowered with knowledge of using their brand and website after our time is over working together. Enter my 6-week holistic design process for women creative entrepreneurs, where I empower my clients to not need me and enable them to grow with their businesses.

A phot of Amy Ilic smiling inside Senna Studio

I am multifaceted in my style.

I love colour and how it makes you feel. I love space and simplicity and I love bold, bright pattern filled design. Other facts: My life and work is informed by prayer and love.

I love walking by the river in the wild fields or frolicking with my daughters and partner by the expansive ocean. I am a homebody and my cats soothe my busy mind and nervous system. I love when music captures me and my body and voice follows without thought. Looking forward to meeting you and your business like- minded soul.

Let's Chat

A closeup of a woman holding a small flower - Senna Studio

Amy ilic

Offerings.

Website Design.

I work with a very simple and impactful process from start to finish to bring your business baby in to the world that you feel proud to stand behind. We work collaboratively through my 6-week process so that your vision and your business is expressed at it’s fullest through my skills and artistry.

Branding.

Starting with an impactful brand workshop, I create an in depth brand book which will be built throughout our process and will be an invaluable asset for your biz. After the deep work,I create branding elements including a font based logo, typography, a colour palette and a cohesive look so that your brand has consistency, refects your values and you feel empowered to move forward with it with ease and share your business with excitement. This is included in the six week web design package & as a stand alone service.

Design Days.

If you already have a website or just need some support building your own. If you have a list of design and web jobs you need someone to zoom through, I can offer you a day of my undivided fresh energy and attention. Getting things done like finishing sales pages, Canva and socials templates, leaflets, updates on your website etc

View Info +

Client Love.

Testimonials

"Working with Amy was really fun! She helped me getting a clear vision on how I wanted my website to feel like. And gave me the push I needed to deliver content. The more I delivered the better and more work she would be able to do. She created almost a whole website in 1 day! Amy really understands the message I want to be sending out and is a master in combining pictures and texts in a poetic way. Thank you! And looking forward to future collaboration.”

-ROSANA SINOO (DOULA)

"It was very nice working Amy. She brought a new life and feel to my website. I also appreciated her professionalism and willingness to make the best you could within the time you had!.”

-July - Mind The Mom

"Amy delivered us an outstanding logo that captured the essence of who we are! The website building was beautiful and she incorporated all our requests the best way possible! Really happy with the outcome. Recommend it.”

-BRENNO KASCHNER RUSSO

“Thank you for working with us Amy. The website is gorgeous and it’s opened up a whole new world for us because now we feel like we have a hub that we can build off of. Our online presence can grow in parallel to us and capture the benefits of SEO rather than be in various different places. So amazing. “

-ELIZABETH RALPH

“A website is one of those things, where you know you need to upgrade or know you need to get one, but i can tell you, now we are where we are and we have this gorgeous website that is a platform for all of our clients, i can see the value in working with someone, especially someone like Amy. I have loved Amy from the beginning but i had no idea how talented she was and how good she is in putting a project together in a really fast paced environment. She came in, worked with my team, she brought ideas for fonts, colours…. It was an integrative experience. She became almost part of the team for the time it took to do the website and it is absolutely gorgeous and I would say…. Do it!”

-THE SPIRITUAL INVESTOR

“Amy was a pleasure to work with. She helped us fine-tune the details of our brand's color schemes, graphics, and overall design flow. Which took our website to the next level. We highly recommend her support.”

-SARAH & CAITLYN

“Amy recently designed and built a website for us. Amy is super professional in her manner, the way she sets, sticks to and honours the time scale and deadlines, offering such detailed support in creating and writing the website copy and material.

Amy has the most beautiful eye for detail, her creativity and ability to use images and elements created something above and beyond what we could have imagined.

She took our mission, energy and vision and worked with them to birth our online home. It felt exactly like that.. a home that represented our business and everything we are.

Sooo much more than a website but a portal to all we have to offer the world, we are so grateful that Amy brought that to life.”

-LOUISE MARIE

“My website is beautiful. I am so proud of it and want to show it off to everyone and that is all thanks to Amy. I’ve had so many comments from my clients about how aesthetically pleasing it is and how professional it looks - my heart is full. Amy really listened to my vision and then bought it to life. She also guided and promoted me in the lay out, page options and so on. I wouldn’t have had a clue where to start without this.

Amy is great to work with. She’s very organised and focused. She’s calm and listens to what you’ve asked for before going away and creating. I was very fussy and she happily continued to chip away and edit the changes I was requesting until it was perfect. I love that I had a finished product that was ready to launch in two weeks. Totally recommend working with Amy to create your online home. Especially if your a heart led women looking to support and bounce off another like hearted women to create something beautiful.”

-CAROLINE ARDUINI

“Amy was a joy to work with, a kind soul who managed to marry a gentle approach with a reliable and professional work ethic.

She instilled confidence from the beginning that she understood what I was trying to achieve and provided me with a really beautiful end result!”

- JOCIE COX

“Amy is down to earth, has great ethics, is warm, friendly and enormously talented.”

- JUDIE CHRISTIE

“It was a pleasure to work with Amy in her 2 week process, It was fun, educative and I could not be happier with the way she expressed my vision in the form of a website. She also became a friend after. Thank you Amy!”

- HANNA JOHNSTON