Elizabeth Ralph - The Spiritual Investor
Investing. Money Management & Practices Coach.
I was one of Elizabeth’s students inside The Spiritual Investor Program this year, 2022. I was shifting my story around money and learning how to invest and We got to know each other slowly. Elizabeth learnt that I built websites and asked if I would build hers. It has been such an honour to work with Elizabeth bringing the work she does to the world in a beautiful way. She has so much to offer in the world and I can not wait for more and more people to find her magic. Check out the magic we co-created Here.
Elizabeth already came to me with branding assets already and certain colours and logo were very meaningful to her and needed to stay. Most designers, myself included find this more challenging than to start with a fresh slate. When you start with fresh slate; one element builds upon another and a brand looks cohesive easier. I love a challenge! The existing site and branding looked like they had various personalities and I worked on categorising them. So The Spiritual Investor Program had its own vibe and the blue was heavily used along with the horse logo she already had. The branding was softer as it was a container she held people in.
I worked on finding her Seasonal Type to refine the decision process down. There were quite a few overlaps but WINTER was the lead. Winter holds a vibe of authority, stark, strong, opulent, luxurious, cutting edge and innovative. It is the only seasonal type that your would use true black and true white as it has a starkness edge to it.
I found some stock videos i wanted to use and Elizabeth was open for me to direct some clips of her. Within a week, I created a vision, she booked in a videographer and I had the edited clips. Dream!
“Thank you for working with us Amy. The website is gorgeous and it’s opened up a whole new world for us because now we feel like we have a hub that we can build off of. Our online presence can grow in parallel to us and capture the benefits of SEO rather than be in various different places. So amazing. ”
I worked as part of Elizabeth’s team on this project and grew so much ion the challenges and the new work environment. I love how with every project, my business does an energetic up-leving! Thank you Elizabeth and team for all your hard work!
If you feel it is time to rebrand, up-level, show up and stand proud behind your work and you feel a tickle to work with me. Let’s have a zoom tea and chat!
“A website is one of those things, where you know you need to upgrade or know you need to get one, but i can tell you, now we are where we are and we have this gorgeous website that is a platform for all of our clients, i can see the value in working with someone, especially someone like Amy. I have loved Amy from the beginning but i had no idea how talented she was and how good she is in putting a project together in a really fast paced environment. She came in, worked with my team, she brought ideas for fonts, colours…. It was an integrative experience. She became almost part of the team for the time it took to do the website and it is absolutely gorgeous and I would say…. Do it!”